Writing Correctly

Internet Writing Style

If you are going to have a successful internet business, you have to be able to write. The title of this section is "Writing Correctly". It is a common misconception among some marketers that grammar is not all that important. That what is important is the message.

True, the message is of paramount importance. However, if your product is littered with errors in basic grammar, punctuation, and spelling, the power of your message is gone. For your product to receive the kind of attention that you need to be a success, it has to be professional.

Professional appearance covers many things but in this section we are going to talk about basic grammar and punctuation. Did you notice that I did not say spelling? With all of today's software having spell-check, there is never an excuse for a spelling error. The only time it doesn't work is if you make a mistake and that mistake is a word. For instance, if I type "if" but I really mean "is" the spell-checker will not catch it.

You should read everything that you produce. I even recommend that you read it aloud. You will often find mistakes in this reading that you didn't catch when you were reading. We develop vocabulary long before writing. This often gives us the ability to say, "That doesn't sound right."

If you don't know how to correct it, rewrite it and avoid the sticky part. Just go at it from a different route.

Writing for the internet is not like writing a formal paper for school or business that requires the writer to be somewhat formal (stilted) in their language. Internet writing is a definite application for the KISS principle (Keep It Simple Stupid)

The pages that follow are intended to provide you with some reference sheets that tell you simple ways to improving your writing skill.